Core Web Vitals translate abstract ideas about user experience into measurable metrics. If you want to rank, you need to understand the three that matter most.

The three metrics that count

Largest Contentful Paint measures loading, Interaction to Next Paint measures responsiveness, and Cumulative Layout Shift measures visual stability. Google documents each one in detail on web.dev.

Where design meets engineering

Most vitals problems start as design decisions: oversized hero images, layout that jumps as fonts load, heavy third-party embeds. Reserve space for media and lazy-load below the fold.

Want this handled end to end? Our studio builds performance into every project from the first wireframe.